The first international Johnny Cupcakes boutique can be found at 10 Foubert’s Place.
 
Johnny Cupcakes has been going strong since Johnny Earle founded the company in 2001 and began carefully building his brand via word of mouth marketing. Johnny Cupcakes does not sell food but instead sells food themed clothing and accessories. Armed with an extensive knowledge of pop culture and savvy colourful design, Johnny and his team have been able to incorporate their signature cupcake logo into just about anything: t-shirts, earrings, purses, shorts, tops, necklaces and more. Loyal customers have travelled from all over to get first dibs on some of the most collectible t-shirts, including the limited edition styles and London collection only available at the Foubert’s Place boutique. His cult following of customers appreciate that Johnny started his family-run brand from the trunk of his rusty car, keeps his shirts out of chain stores / away from investors, and focuses on all the little details and experiences that most brands tend to forget about.
 
The Johnny Cupcakes boutique has been carefully designed to a retro resemble bakery. Apparel and accessories are laid out in refrigerators and bakery cases- all punctuated by bright colors and vintage cookware.
 
Have you had your cupcakes today?